METHODOLOGY · V1.0

If the measurement is not understandable, the recommendation is not trustworthy.

We do not judge AI visibility from one screenshot or an unexplained score. Every finding connects to a query, repeat observation, raw evidence, rule, and limitation.

Last updated: 31 August 2026

Repeat, not one answer

Independent observations make output variability visible.

Separate metrics, not a score

Mentions, recommendations, positions, and citations stay separate.

Evidence trail, not assertion

The records and classifications behind a result are retained.

  1. 01

    Design and freeze the query set

    Market, language, treatments, patient intent, and commercial scope are fixed before the benchmark begins.

  2. 02

    Collect independent runs

    Each query is observed multiple times; one answer is never treated as definitive evidence.

  3. 03

    Record provider, date, and scope

    Language, market, date, provider, successful observations, and limitations are disclosed.

  4. 04

    Preserve raw responses

    The outputs behind the review are retained within applicable licensing and privacy terms.

  5. 05

    Match known entities deterministically

    Clinic names, domains, and verified variations follow explicit matching rules.

  6. 06

    Review ambiguity manually

    Unknown clinics, unclear ranking language, and source relationships enter human review.

  7. 07

    Accept explicit ranking only

    Text order is not treated as position without clear numbering or recommendation language.

  8. 08

    Re-measure comparably

    Market, language, queries, and rules stay as consistent as possible when measuring change.

METRIC FORMULAS

The denominator is never hidden.

Rates are presented with successful-observation counts and an explanation of how failed outputs were handled.

Mention rate

Successful responses naming the clinicTotal successful responses

Explicit recommendation rate

Responses clearly recommending or ordering the clinicTotal successful responses

Top-position rate

Explicit recommendations in defined leading positionsTotal successful responses

Citation rate

Responses with a reviewed clinic-associated sourceTotal successful responses

Average recommendation position

Sum of non-null explicit positionsExplicit recommendations with position data

WHAT THE METHOD CANNOT PROVE

Visibility is not a business outcome by itself.

A benchmark does not prove revenue, patient demand, clinical quality, treatment outcomes, or a permanent AI ranking. It separates observation from inference.

A TRANSPARENT START

Define the measurement scope for your clinic.

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